Every October, Health Literacy Month shines a spotlight on one of the most overlooked barriers to care: patients can’t act on information they don’t understand.
Why Health Literacy Matters
For patients and caregivers navigating complex therapies, the challenge isn’t just affordability or prior authorizations, it’s understanding the paperwork itself. Benefits letters filled with jargon, enrollment packets that read like legal contracts, and copay support terms buried in fine print all lead to the same outcome: delayed access, frustration, and treatment abandonment.
Simplifying Access Through Patient Services
eMAX Health Patient Services knows access is only meaningful if it’s comprehensible. Our programs are built around plain-language, tech-enabled workflows that translate complexity into clarity:
- Guided enrollment: User-friendly, step-by-step intake through HealthPACER®
- Simplified benefits: Clear explanations of coverage, copay, and appeals options
- Real-time updates: Transparent dashboards for providers, patients, and caregivers
- Plain-language PAP tools: Eligibility and funding information patients can actually act on
Simplification doesn’t mean cutting corners.Â
It means meeting compliance requirements while stripping out unnecessary complexity. Our HealthPACER® platform allows programs to document eligibility, capture eSignatures, and manage funding with audit-ready rigor while presenting information in accessible, patient-friendly terms.
The Path Forward
Health literacy isn’t just a “nice-to-have.” It’s a core part of patient access, adherence, and outcomes. When patients understand their options, they’re empowered to start and stay on therapy.
This Health Literacy Month, we encourage manufacturers to ask:
- Are our patient communications written for comprehension, not compliance alone?
- Do our enrollment processes guide patients or overwhelm them?
- Is our technology making access clearer, or just digitizing complexity?
We’re committed to designing patient support programs that connect patients to therapy and to understanding.
Want to see how your materials measure up? Click below for a copy of our Health Literacy Best Practices Checklist.
